Virtual Assistant Rate Calculator

VAs juggle multiple clients in the same day, which lowers real utilization compared to a single-client role — this calculator accounts for that directly.

Recommended hourly rate

—

Break-even rate

—

Billable hours/year

—

10-hour package price

—

20-hour package price

—

VA-specific cost considerations

Context-switching between multiple clients in a day reduces effective utilization compared to working for a single employer — 65-75% is a realistic range for most VAs.
Unpaid onboarding and process-documentation time for new clients is easy to under-count.
Many VAs sell hour "packages" (10/20/40 hours/month) at a modest discount versus pure hourly billing — this calculator shows both.

Package prices shown are the recommended hourly rate applied directly with no discount — apply your own package discount policy on top if you offer one.

Worked example

$50,000 income, $4,000 overhead, 48 weeks, 35 hrs/week, 70% utilization, 10% reserve, 10% margin:

Billable hours: 48 × 35 × 0.70 = 1,176 hours/year
Recommended revenue: $54,000 ÷ 0.80 = $67,500
Recommended rate: $67,500 ÷ 1,176 ≈ $57.40/hour

Related calculators

Frequently asked questions

Should I discount hour packages?

Many VAs offer a modest 5-10% discount for larger monthly hour commitments in exchange for more predictable income — that is a business-policy choice on top of this calculator's base rate.